Knauf is now Siniat in Australia, and our Technical Manual, Blueprint, has received more than just the rebranding treatment. According to Ben Wright, Technical Services Manager and the driving force behind Blueprint, the technical manual has been rewritten, updated and optimised for digital use. It is now available for download.
“The recent rebranding of our business provided a perfect opportunity to rethink Blueprint,” said Ben. “The way we use technical manuals has changed. We need to think of it not as a static document that is updated every couple of years, but a dynamic manual that changes with us and our customers.”
“We take the questions and feedback we get from customers into consideration pokies with rocket and are forever adding information and construction details to the Blueprint. Our latest version has well over 600 pages, and it’s likely to keep growing,” Ben added.
How is it different?
The new version of Blueprint has been updated with a modernised layout and images, and reintroduces timber frame systems. It also includes more installation and construction details.
The Siniat Jamb Stud system and design tables are a new addition, and Blueprint also contains information and details on external wall framing systems and X-Block.
“We want to promote the digital use of Blueprint, because it’s the way of the future,” Ben said. “The new Blueprint has been optimised for digital use, and interactive hyperlinks, quick links and QR codes make it very easy to navigate.
“One of the best features of the Blueprint is that it can be downloaded on a mobile phone, which means that users can have all the information in their back pocket. Because we ask for contact details when the Blueprint is downloaded, we can also easily let everyone know when a new version becomes available.”
Watch this video for an overview of the updated Blueprint.
Will Blueprint still be printed?
Siniat Australia’s Marketing Manager Stephanie Olsen said the way people use the Blueprint is currently being researched by means of a survey.
“We want to know how people use the Blueprint, and everyone’s feedback is appreciated. Some may have fully embraced the digital ease of use, but others may prefer to have a printed copy to make notes in.
“We are keen to find out how many people prefer a hard copy, and if those who do want everything printed, or only certain sections,” Stephanie says. “The results of our research will determine the way forward.”